“You like the school, they have your major, you are comfortable on the campus“
These are common sense variables.
“all the financials are not any issue.“
This is too huge of a variable for many to place in the assume category.
It’s hard to chose a program based on a coach. Coaches get fired. If there’s upward mobility they leave for greener pastures. Sure, you don’t walk into a program if you think the coach is a jerk. But it’s not guaranteed you won’t have a jerk for a coach in a year or two.