Nicely done. It seems that you do things the right way here on HSBBW, combining sponsorship with related contributions and an occasional shout out directly to your organization.
If there are any success stories you can share that warrant your sponsorship here, that may be worth sharing. I think it would be nice for the moderators to have something to steer folks to when they come on and try to shortcut the system by plugging their wares without contributing otherwise.