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I guess that is my question... Will he even get consideration or will they see that he is a 2015 and not even give him a look?
If this is a school he is interested in, why not? In addition to the showcase, I suggest you tour the campus to learn more. As you do more and more of these kind of events you learn where to spend your time. From my perspective, you have nothing to lose, and you have to start somewhere. Why not, here? You have to start to get an idea of where you need to be "fishing". You'll quickly learn if this pond is too big or too small. If he demonstrates talent they will find a way to get in touch with you to show further interest.
One thing I would want to know before making the financial committment is to know what coaches will be in attenddence. Will there be many schools or a few? Do they meet some type of academic/athletic profile that you and your son have discussed? If so, go for it and good luck.