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it is a tool in the toolbox, but neither a major one, nor a deal closer.
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Both of those offers were the direct result of a pro scouts reccomendation to those schools, and had nothing to do with the website.
The college baseball community is a very active fraternity; a network that includes the coaches, scouts, operators of player development programs, and showcase officials to name a few. In other words, baseball people.
The members of this fraternity are in constant communication with one another. This communication frequently involves conversations about individual players. They value and trust this communication process, and they place a great deal of reliance upon it to lead them to players who are appropriate for their programs and schools.
Baseball people have credibility among one another. Websites do not.
Websites have meaning to the people who create them, profit from them, and enjoy looking at them; often because they're related to or know the player featured in the website.
If you want to have a website to which you can refer someone in correspondence, fine; but, don't expect it to to do much, if anything, to advance your son's cause in a meaningful way.