Sports sponsorships are becoming news in the financial crisis. Tiger Woods has been dropped from an endorsement deal with GM. CitiBank holds the naming rights to the new stadium in Queens, Citi Field, new home for the Mets. Citi is paying somewhere around 400 million for this promo deal, and they have no plans to drop it. These are not the only ones on the receiving end of multi-billion dollar bailout deals with the Gov't (taxpayer) dollars. Reaction?
Citi Sports Sponsorships.
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