There is a difference between the "meal plan" which counts as scholarship money just as tuition, books and lodging, and the athletic department now being able to provide food.
With the change in rules, they are now able to have food available for athletes, typically in the weight/training room. Peanut butter sandwiches, sack "meals" with fruit, energy/granola bars, energy drinks, etc., etc. This appears to be adding some strategy in how RC's are promoting scholarship money. They can hold back meal plan money (and keep that as part of their 11.7) and ask families to purchase the smallest meal plan available, often shooting for something that would provide 1 meal per day through the school program. Players can grab a "snack" after their morning workout, then swing by and get some sandwiches, etc., mid day, eat dinner on their plan, then get a snack in the evening after practice. The amount and type of food that the schools are now able to provide to the student athletes is significant compared to the past, so when you're talking about food, you need to look at them as two different opportunities. The campus meal plan and the food available to student athletes outside of the meal plan. The latter is available to all student athletes, regardless of scholarship level.