Not sure how many of you have seen this or if it's been posted here before. I happened upon it about a year or so ago. Really interesting. You can search on and see apparel contacts with a college, with all details of what the apparel companies get in return, coach benefits, etc., etc. This is the most current data with 2015 contracts. Portland Business Journal posts this every year.
http://www.bizjournals.com/por...arel-deals-2015.html
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Thanks for the link and the story. What is most interesting to me is who is in this database and who is not in this database. Big shocker....it is the power conferences plus a few others wanna-be top conferences. This is big business for the companies and the Universities, but not the athlete. The athlete is merely a bought and paid for moving billboard for the athletic apparel companies when the ESPN cameras (another multi-million dollar enterprise) are rolling. This is money the schools desperately need because of state budget cuts, so I'm not sure where it will end.
We all have Sonny Vaccaro to thank for starting this business. Unfortuntely, we can't put the genie back in the bottle as Sonny wants to do. I love the title of the article...."reformed sneaker pimp".
http://www.nytimes.com/2016/02...n-the-ncaa.html?_r=0
JMO
...fenway wrote..."another multi-million dollar enterprise". spell check....I think you meant to type billions
I know the contract a school has is a big deal in basketball recruiting and I have to wonder if it has creeped into baseball. During a recent recruiting trip for my son, a major selling point by the coaching staff was their gear contract and how he would get to choose a new glove every year and cleats, bats, etc. I can definitely see where some kids would take that into account.
roothog66 posted:I know the contract a school has is a big deal in basketball recruiting and I have to wonder if it has creeped into baseball. During a recent recruiting trip for my son, a major selling point by the coaching staff was their gear contract and how he would get to choose a new glove every year and cleats, bats, etc. I can definitely see where some kids would take that into account.
It has. The D2 university my son played for had an contract with Nike for every sport. If you wore something from say Adidas, the brand name had to be covered. Only the Nike name could be visible. At least he got nice new Nike cleats out of it.....
We were close to signing an exclusive contract at the high school level this year. One colleague told me his school has an adidas contract so every person on their varsity football sideline had to have adidas on, even student managers all the way down to their shoes. Everything. We were considering adidas and I think came really close to pulling the trigger, but I think it was pointed out to our admins what some of us would need. For my partner and myself, we would have probably had to spend $2-3k apiece to be in compliance! And we've spent so much money as a school on Nike... So we ended up staying where we're at and letting teams order what they want. Soccer wears adidas but everyone else mostly wears Nike.
Marketing (Under Armour) has entered the Ivy League as well. Baseball is included.
Ripken Fan,
These marketing arrangements have been going on for some time in the Ivys as well. Nobody is above taking money for their athletic programs even the Ivys as they are self funded athletic programs...possibly even more so. I know Cornell cut its ties to Adidas in 2012 for reported labor abuses and they've recently made some noise about severing ties with Nike in late 2015 over the same labor abuse issue. If I recall correctly, each sport had an option of rolling under the blanket contract set up by the University. It was left up to the HC. The only negative comment I ever heard (many times) was about the Nike bats at few years ago.
I'm not agreeing with the Cornell policy or disagreeing with it, but we'll see how the Under Armour relationship works out with Yale. If they have the same sustainability concerns, it could be an issue.
http://www.news.cornell.edu/st...er-over-labor-abuses
http://www.sustainablecampus.c...s-nike-business-ties
Here's article about Texas high schools and their contracts..
