wvmtner,
I had the same thoughts before I bought it.
But once I started reading it I was impressed with how a Bat Company produced such an excellent book on pitching instruction.
In my eyes it is one of the best books out there for instructional use.
I read their Hitting book and wasn't as impressed, but then again I am a pitcher
Here's some books I found helped to improve my game
Coaching Pitchers by Joe "Spanky" McFarlane
Nolan Ryan's Pitcher's Bible- Nolan Ryan Tome House
Baseball Strategies-ABCA
Complete Conditioning For Baseball-Pat Murphey/Jeff Forney
Play Baseball The Ripken Way- Cal Ripken Jr. Bill Ripken, Larry Burke
Fit To Pitch- Tom House
The Mental Game of Baseball: A Guide To Peak Performance- H.A. Dorfman KArl Kuehl
The Mental ABC's of Pitching: A Handbook for Performance Enhancement- H.A. Dorfman
Heads-Up Baseball: Playing the Game One Pitch at a Time- Tom Hanson, Ken Ravizza